Study-Unit Description

Study-Unit Description


CODE MSP1300

 
TITLE Performing and Producing Music in the Creative Industries

 
UM LEVEL 01 - Year 1 in Modular Undergraduate Course

 
MQF LEVEL 5

 
ECTS CREDITS 4

 
DEPARTMENT Music Studies

 
DESCRIPTION This study-unit will offer instruction on how to organise, produce, and market performances, and how to network for further professional opportunities. The unit gives an overview of the cultural policies underlying the culture and creative sectors both in Malta and the EU, gives an overview of the current grants available in the context of current cultural policies in Malta and the EU, and how to manage an artistic project.

It also explores the roles of different stakeholders in the culture and creative industries, investigating how performers can access funds and other resources to stage productions, manage their project, disseminate information about their projects, and market their performances in appropriate and effective ways. This study unit prepares the student to start managing himself/herself as a freelance artist and/or managing other artists and have an overview of the structures available to work in the cultural and creative industry, including public cultural organisations.

Study-Unit Aims:

1. Be able to prepare a funding proposal for a musical project;
2. Use a variety of promotional strategies to reach wider audiences and maximise engagement;
3. Engage productively with a range of institutions which support music.

Learning Outcomes:

1. Knowledge & Understanding:

By the end of the study-unit the student will be able to:

a) Establish the fundamentals required for designing and producing a successful performance;
b) Apply effective marketing strategies to promote performances to appropriate audiences;
c) Recognise essential characteristics and applications of the culture and creative industries, especially in relation to arts and culture in Malta;
d) Demonstrate the ability to manage musical projects and grant applications.

2. Skills:

By the end of the study-unit the student will be able to:

a) Plan a musical performance with effective organisation and marketing;
b) Write a grant application with description, aims and budget according to the guidelines of a specific grant;
c) Explore effective strategies to network with national and international performers and stakeholders in the culture and creative industries.

Main Text/s and any supplementary readings:

Main Texts:

Nordgård, Daniel. 2018. The Music Business and Digital Impacts: Innovations and Disruptions in the Music Industries. Cham: Springer.

Small, Christopher. 1998. Musicking: The Meanings of Performing and Listening. Middletown: Wesleyan University Press.

Supplementary Readings:

Arts Council Malta Cultural Policy
Arts Council Malta Grant Guidelines
Creative Europe's Grant Guidelines

 
STUDY-UNIT TYPE Lecture and Project

 
METHOD OF ASSESSMENT
Assessment Component/s Assessment Due Sept. Asst Session Weighting
Report SEM2 No 20%
Project SEM2 Yes 80%

 
LECTURER/S Rebecca Hall
Christine Zerafa

 

 
The University makes every effort to ensure that the published Courses Plans, Programmes of Study and Study-Unit information are complete and up-to-date at the time of publication. The University reserves the right to make changes in case errors are detected after publication.
The availability of optional units may be subject to timetabling constraints.
Units not attracting a sufficient number of registrations may be withdrawn without notice.
It should be noted that all the information in the description above applies to study-units available during the academic year 2024/5. It may be subject to change in subsequent years.

https://www.um.edu.mt/course/studyunit