Browsing by Author De Battista, Ivan
Showing results 1 to 5 of 5
Issue Date | Title | Author(s) |
2022 | "Ads are chasing me!" : Applying the advertising value model and the theory of planned behaviour to retargeted advertisements | De Battista, Ivan; Curmi, Franco; Konietzny, Jirka |
2021 | Examining FoMO triggered by retargeted advertisements on young people | De Battista, Ivan; Curmi, Franco; Said, Emanuel |
2021 | Influencing factors affecting young people’s attitude towards online advertising : a systematic literature review | De Battista, Ivan; Curmi, Franco; Said, Emanuel |
2021 | Retargeted advertisements’ influential factors and fear of missing out on young peoples’ attitude | De Battista, Ivan; Curmi, Franco; Said, Emanuel |
2020 | Retargeted advertising and fear of missing out in young people : towards the development of a scale | De Battista, Ivan; Curmi, Franco; Said, Emanuel |