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Browsing by Subject Advertising -- Malta
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Showing results 1 to 20 of 63
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Issue Date
Title
Author(s)
2004
Advertising : theory vs the reality of work practices : an investigation into advertising work practices in Malta
Demanuele, Reuben (2004)
1996
Advertising agencies in Malta : are they satisfying the demands of local advertisers?
Jaccarini, Rachel (1996)
2013
Advertising in the interwar period of Malta in newspapers with a specialization on the 'Daily Malta chronicle '
Rhys James Parsons
2018
Advertising likeability and purchase intention : an experimental investigation using a transformational and an informational advertisement
Spiteri, Nicola
1999
Adverts : a mirror image of Maltese society
Piscopo, Rosalie (1999)
1997
The attitude towards advertising by medical practitioners and the general public : some evidence from Malta
Caruana, Albert
;
Carey, Claire
2018
Attributes to attitudes : the influence of i-gaming advertising parameters onto behavioural responses
Xuereb, Rica
2022
A billboard campaign to generate curiosity in a plant-based diet : a Maltese cuisine perspective
Zammit, Martina (2022)
2017
The brand identity of the University of Malta : assessment and development
Deguara, Ayrton
2012
"Can you spot the brands?" : the effect of product placement on the recall and recognition of the local audience
Pandolfino, Kristina
2010
Citizen or consumer? : advertisements and their effect on youth identity in Malta
Grima, Josianne (2010)
2021
Color and hierarchy as influencers in visual communication and editorial design
Pistininzi, Christal (2021)
2010
The contribution of a logo to the visibility of a company, with particular reference to Maltese companies
Vella, Paul Andrew (2010)
2000
The contribution of packaging to branding
Cachia Zammit, Faye (2000)
2021
COVID-19 and hotels in Malta : exploring the impacts on advertising strategies
Camilleri, Thomas (2021)
2020
Creating an appealing audiovisual advert through the art of stop motion animation
Kaehler, Lisa Marie
2004
Cruise liner passengers in Malta : an assessment of their disconfirmation, satisfaction and intention
Caruana Dingli, Isabelle (2004)
2006
The effect of advertising on the take up and use of credit cards concerning three different age groups in the Maltese Islands
Caruana, Lorraine (2006)
2018
The effect of different advertising appeals on consumers’ attitudes : a study among University students
Lundquist, Rebecka
2008
The effect of incentive schemes and suggestion schemes on the profitability of selected Maltese food and beverage manufacturing firms
Zahra, Anita (2008)