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Browsing by Subject Luxury goods industry
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Showing results 1 to 4 of 4
Issue Date
Title
Author(s)
2021
Brand identity elements : a comparison of international and local luxury fashion brands
Muscat, Aleksandra (2021)
2011
“Carolina Herrera” internationalization strategy : democratic luxury or maximum exclusiveness?
Porral, Cristina Calvo
;
Dopico, Domingo Calvo
2019
The impact of materialistic values on Thai consumers’ brand engagement in self-concept for luxury products
Terason, S.
;
Pattanayanon, P.
;
Lin, C.
2024
The influence of luxury display windows on Gen Z : a study on the display windows of Chanel and Jacquemus
Borg, Matthea (2024)