Skip navigation
Home
Browse
Communities
& Collections
Browse Items by:
Author
Title
Subject
Issue Date
Material Type
Language
Access Rights
Help
OAR@UM Help
FAQs
OAR@UM Policies
Submission Forms
Sign on to:
My OAR@UM
OAR@UM
Browsing by Subject Word-of-mouth advertising -- Malta
Jump to:
0-9
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
or enter first few letters:
Sort by:
title
issue date
submit date
In order:
Ascending
Descending
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Authors/Record:
All
1
5
10
15
20
25
30
35
40
45
50
Showing results 1 to 6 of 6
Issue Date
Title
Author(s)
2017
Beauty vlogs and their influence on purchase intentions : a study amongst millennials in Malta
Zerafa, Tracy
2022
Electronic word-of-mouth (eWOM) and its impact on online purchases : taking a study of the Maltese generation Z population in the fashion retail industry
Aquilina, Yanica (2022)
2020
The impact of positive and negative electronic word-of-mouth (eWOM) on the hotel industry
Muscat, Charlene (2020)
2020
The influence of social media and electronic word of mouth (e-WOM) on consumer’s purchase intentions : a comparison between Generation Y and Generation X
Reyes Tapia, Gabriela Salome (2020)
2020
Is electronic word of mouth trustworthy and effective? : case study on the restaurant industry
Barbara, Maria (2020)
2020
Understanding consumer behaviour towards electronic word of mouth during the online accommodation booking process
Parisi, Oriana (2020)