Please use this identifier to cite or link to this item: https://www.um.edu.mt/library/oar/handle/123456789/106069
Title: The effect of anomia on ethnocentric tendencies among owner/managers of small businesses : a study from two island microstates
Other Titles: Proceedings of the 2002 Multicultural Marketing Conference
Authors: Caruana, Albert
Chircop, Saviour
Phua, Willie
Keywords: Anomia -- Case studies
Small business -- Case studies
Ethnocentrism
Issue Date: 2002
Publisher: Academy of Marketing Science
Citation: Caruana, A., Chircop, S., & Phua, W. (2002). The effect of anomia on ethnocentric tendencies among owner/managers of small businesses : a study from two island microstates. 2002 Multicultural Marketing Conference, Louisiana. 64.
Abstract: Globalization and liberalization are having a profound effect across the world. As countries pursue such policies some of the sectors that were previously afforded protection find themselves in rapidly changing markets. This paper focuses on the small business owner/ managers in the two microstates of Malta and Singapore. It seeks to determine their levels of feelings of helplessness or anomia and considers the possibility that anomia is correlated to ethnocentrism. Although ethnocentrism has in the past been looked at from a consumer perspective this study looks at ethnocentric' tendencies among owner/ managers of small businesses. Data is collected from this group via samples in each of the two countries. Results indicate a statistically significant correlation between the two constructs. Some implications for theory and policy development are considered.
URI: https://www.um.edu.mt/library/oar/handle/123456789/106069
Appears in Collections:Scholarly Works - FacMKSCC

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