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DC Field | Value | Language |
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dc.contributor.author | Addis, Ginevra | - |
dc.contributor.author | Nasino, Serena | - |
dc.contributor.author | Massi, Marta | - |
dc.contributor.author | Camilleri, Mark Anthony | - |
dc.date.accessioned | 2023-09-05T09:13:52Z | - |
dc.date.available | 2023-09-05T09:13:52Z | - |
dc.date.issued | 2024 | - |
dc.identifier.citation | Addis, G., Nasino, S., Massi, M. & Camilleri, M.A. (2024). The Artification of Hospitality: Art Hotels as the New Frontier of Sustainable Cultural Tourism. In M. A. Camilleri (Ed.), Tourism Planning and Destination Marketing (pp. 175-195). Leeds: Emerald Publishing Limited. | en_GB |
dc.identifier.uri | https://www.um.edu.mt/library/oar/handle/123456789/112923 | - |
dc.description.abstract | Art hotels are increasingly providing an opportunity for creative artists to exhibit their artworks and collections within their premises. This research investigates how some hotels are transforming themselves into important cultural tourism centers. Specifically, its objectives are: (i) to better understand the extent to which travelers are aware about the existence of art hotels and to evaluate their level of interest in art-oriented initiatives; (ii) to determine which attributes and features of art hotels are appreciated by travelers; and (iii) to identify the type of travelers who are willing to stay in art hotels. The findings from a descriptive survey suggest that the incorporation of art into the hospitality industry can attract a diverse customer base and could result in a sustainable competitive advantage for hotels. This study identifies four types of travelers including: Art-Infused Travelers, Art-Seeking Travelers, Art-Indifferent Travelers, and Art-Blind Travelers. These prospective tourists are categorized according to their level of awareness and interest in art hotels and art-related experiences. In conclusion, this contribution implies that artification processes within the hospitality industry can add value to the cultural tourism market. Hence, it also advances future research avenues to academia. | en_GB |
dc.language.iso | en | en_GB |
dc.publisher | Emerald Publishing Limited | en_GB |
dc.rights | info:eu-repo/semantics/restrictedAccess | en_GB |
dc.subject | Hospitality | en_GB |
dc.subject | Hotels | en_GB |
dc.subject | Heritage tourism | en_GB |
dc.subject | Culture | en_GB |
dc.subject | Art | en_GB |
dc.subject | Tourism | en_GB |
dc.title | The artification of hospitality : art hotels as the new frontier of sustainable cultural tourism | en_GB |
dc.title.alternative | Tourism planning and destination marketing | en_GB |
dc.type | bookPart | en_GB |
dc.rights.holder | The copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder. | en_GB |
dc.description.reviewed | peer-reviewed | en_GB |
dc.identifier.doi | 10.1108/978-1-80455-888-120241009 | - |
Appears in Collections: | Scholarly Works - FacMKSCC |
Files in This Item:
File | Description | Size | Format | |
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Art hotels - Artification of hospitality businesses.pdf Restricted Access | 279.29 kB | Adobe PDF | View/Open Request a copy |
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