From data to insights : a beginner's guide to cross-tabulation analysis

Abstract

This book offers a clear and accessible guide to cross-tabulation analysis, transforming a complex subject into an accessible topic. It diverges from traditional statistical texts, adopting a conversational tone that addresses common questions and concerns. The author demystifies intricate concepts, with clear explanations and relatable analogies that make the material approachable for readers with varying levels of mathematical expertise.

Unique in its approach, the book avoids overwhelming readers with complex formulas and instead focuses on the principles underlying cross-tabulation analysis. This method ensures that the content is applicable regardless of specific statistical software used, making it a versatile resource.

Targeted at a diverse audience, the book covers the spectrum from foundational elements to comparatively more advanced topics in cross-tabulation analysis. It includes a comprehensive glossary and an appendix of detailed examples, providing practical insight and aiding understanding of key concepts. This book is an invaluable resource for students, researchers, and educators alike, offering a fresh perspective on cross-tabulation analysis that emphasises clarity and practical application.