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dc.contributor.authorTalgatovna, Guzelbaeva Gulshat-
dc.contributor.authorSergeevich, Novikov Dmitry-
dc.contributor.authorKabirovna, Astafieva Liliya-
dc.date.accessioned2018-04-10T09:17:05Z-
dc.date.available2018-04-10T09:17:05Z-
dc.date.issued2017-
dc.identifier.citationTalgatovna, G. G., Sergeevich, N. D., & Kabirovna, A. L. (2017). Correlation of logistics and marketing functions in modern Russia. European Research Studies Journal, 20(2A), 140-149.en_GB
dc.identifier.issn11082976-
dc.identifier.urihttps://www.um.edu.mt/library/oar//handle/123456789/28979-
dc.description.abstractThe aim of the article is to consider the correlation of logistics and marketing functions, which consists in the rather simple phrase: Marketing creates support and increases the demand and Logistics provides it by creating of various systems and schemes of goods traffic (rival and non-rival form) and controlling their passage. The relevance is that for successful modern business management there is a need to establish an effective system of interaction between marketing and logistics, which requires paying attention to the problems arising in the framework of this cooperation, as well as on the possibility of leveling.en_GB
dc.language.isoenen_GB
dc.publisherUniversity of Piraeus. International Strategic Management Associationen_GB
dc.rightsinfo:eu-repo/semantics/openAccessen_GB
dc.subjectBusiness logistics -- Russiaen_GB
dc.subjectBusiness logistics -- Managementen_GB
dc.subjectIndustrial management -- Russiaen_GB
dc.subjectBusiness planning -- Russiaen_GB
dc.subjectMerchandisingen_GB
dc.titleCorrelation of logistics and marketing functions in modern Russiaen_GB
dc.typearticleen_GB
dc.rights.holderThe copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder.en_GB
dc.description.reviewedpeer-revieweden_GB
dc.publication.titleEuropean Research Studies Journalen_GB
Appears in Collections:European Research Studies Journal, Volume 20, Issue 2, Part A

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