Optimization of the company strategic management system in the context of economic instability

Abstract

The article makes and confirms the following hypothesis: a difficult current macro-economic situation in Russia requires to change the work of enterprises management in terms of forming strategies related to developing the activity of legal entities they control as a whole, and forecasting results of the activity on various levels of the enterprise in particular within improving the efficiency of the organization activity under conditions of instable external environment. In order to confirm the made hypothesis, the article considers elements of the company management under conditions of instability within forming the level approach. It defines the methodological basis of selecting methods and approaches by commercial organizations to form their forecasts and strategic of developing under conditions of turbulence. It analyses the activity of the specific legal entity established in the form of the limited liability company (LLC). On its basis conclusions about the state of its strategic potential are made. The article offers measures on optimizing the system of strategic management of the analyzed enterprise, and estimates consequences of its implementation.