1. OAR@UM
  2. External Research Collection
  3. Social Sciences
  4. Finance
  5. European Research Studies Journal
  6. 2017
  7. European Research Studies Journal, Volume 20, Issue 3, Part B
Please use this identifier to cite or link to this item: https://www.um.edu.mt/library/oar/handle/123456789/30846
Full metadata record
DC FieldValueLanguage
dc.contributor.authorBondarenko, Viktoria Andreevna-
dc.contributor.authorDemyanchenko, Natalia Vasilievna-
dc.contributor.authorIvanchenko, Olyesia Valerievna-
dc.contributor.authorMirgorodskaya, Olga Nikolaevna-
dc.date.accessioned2018-06-11T08:47:14Z-
dc.date.available2018-06-11T08:47:14Z-
dc.date.issued2017-
dc.identifier.citationBondarenko, V. A., Demyanchenko, N. V., Ivanchenko, O. V., & Mirgorodskaya, O. N. (2017). Role of staff marketing in increasing business performance. European Research Studies Journal, 20(3B), 320-325.en_GB
dc.identifier.issn11082976-
dc.identifier.urihttps://www.um.edu.mt/library/oar//handle/123456789/30846-
dc.description.abstractThe paper reveals the role of staff marketing as a specific measure of increasing market versatility and performance. As a result, authors highlighted actual human and social capital theories as well as their reference to the staff marketing. The paper provides with recommendations on assigning the staff loyalty programs with productive labor motivation of creative and non-creative employees.en_GB
dc.language.isoenen_GB
dc.publisherUniversity of Piraeus. International Strategic Management Associationen_GB
dc.rightsinfo:eu-repo/semantics/openAccessen_GB
dc.subjectBusiness planningen_GB
dc.subjectWorkflow -- Managementen_GB
dc.subjectLabor productivityen_GB
dc.subjectOrganizational effectivenessen_GB
dc.subjectSuccess in businessen_GB
dc.subjectHuman capitalen_GB
dc.subjectHuman capital -- Managementen_GB
dc.titleRole of staff marketing in increasing business performanceen_GB
dc.typearticleen_GB
dc.rights.holderThe copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder.en_GB
dc.description.reviewedpeer-revieweden_GB
dc.publication.titleEuropean Research Studies Journalen_GB
Appears in Collections:European Research Studies Journal, Volume 20, Issue 3, Part B

Files in This Item:
File Description SizeFormat 
Role_of_Staff_Marketing_in_Increasing_Business_Performance_2017.pdf336.94 kBAdobe PDFView/Open
Show simple item record Statistics


Items in OAR@UM are protected by copyright, with all rights reserved, unless otherwise indicated.