Essential connections? : virtual social networks in everyday life

Abstract

The purpose of this study was to look at the ways that social media has come to form part of, and intertwine with one’s lifestyle. It explores whether (and, if so, how) being part of the virtual world and creating a social media account impacts everyday life in essential ways. The theoretical framework of this is symbolic interactionism, with a focus on the different aspects of online social interaction online and how throughout this process, the perception of others may affect one’s sense of ‘self’ and relationship with themselves and others. The foundation of this study has its root in the curiosity and wish to understand why for many, it seems to have become part of their daily routine to connect with the internet and log into their online account, simultaneously carrying on with their daily tasks while staying connected with those who are not physically around. A qualitative methodological approach was used to collect rich in-depth data. A convenience sampling technique was used to recruit participants resulting in a sample of twenty participants of different ages, all of whom are Maltese residents. A semi-structured interview technique was used to collect data. Interviews were recorded with consent then transcribed. Interviews were conducted in different ways, the majority online, either synchronously or asynchronously, with some taking place in person. Thematic analysis was used to identify the key themes which emerged in the data, being: 1. Motivation 2. Presentation of the Self 3. Impact Findings show how people on social media encounter unforeseen situations which somehow impact their lives. Relationships can be facilitated and maintained through efficient communication platforms, or conversely threatened for simple reasons like not being able to pick up on sarcasm. Use of social media helps individuals to remain in contact with the offline world, especially if due to some circumstances, daily activities are suddenly interrupted and they lack social interaction in person with others. Lastly, any individual on social media can be, and develop a sense of who they are while maintaining control over what to intentionally communicate with others through the resources that social media provides its users with.