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DC Field | Value | Language |
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dc.contributor.author | Caruana, Albert | - |
dc.contributor.author | Said, Emanuel | - |
dc.contributor.author | Williams, Laura | - |
dc.contributor.author | Krentler, Kathleen | - |
dc.date.accessioned | 2022-04-13T05:08:14Z | - |
dc.date.available | 2022-04-13T05:08:14Z | - |
dc.date.issued | 1999 | - |
dc.identifier.citation | Caruana, A., Said, E., Krentler, K., & Williams, L. (1999). Corporate reputation, service quality and attitude toward price: the case of an energy utility. In C. H. Noble (Ed.). Developments in marketing science (pp. 420-425). Miami: Academy of Marketing Science. | en_GB |
dc.identifier.uri | https://www.um.edu.mt/library/oar/handle/123456789/93516 | - |
dc.description.abstract | The effects of corporate reputation and service quality on customers' attitude toward price for electricity are considered. Significant effects on attitude toward price are found among one of the three reputation dimensions and two dimensions used to measure service quality. Managerial implications, limitations and possible directions for future research are discussed. | en_GB |
dc.language.iso | en | en_GB |
dc.publisher | Academy of Marketing Science | en_GB |
dc.rights | info:eu-repo/semantics/restrictedAccess | en_GB |
dc.subject | Prices | en_GB |
dc.subject | Internet marketing | en_GB |
dc.subject | Corporate image | en_GB |
dc.subject | Energy consumption | en_GB |
dc.title | Corporate reputation, service quality and attitude toward price : the case of an energy utility | en_GB |
dc.title.alternative | Developments in marketing science | en_GB |
dc.type | bookPart | en_GB |
dc.rights.holder | The copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder | en_GB |
dc.description.reviewed | peer-reviewed | en_GB |
Appears in Collections: | Scholarly Works - FacEMAMar |
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File | Description | Size | Format | |
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Corporate_reputation_service_quality_and_attitude_toward_price.pdf Restricted Access | 1.8 MB | Adobe PDF | View/Open Request a copy |
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