Dr Mark Anthony Camilleri has recently edited another ​academic ​textbook​,​​ entitled; 'Strategic Perspectives in Destination Marketing'.

This peer-reviewed textbook is a collection of innovative research on the methods and applications of branding in the tourism industry sectors. It provides students and practitioners with a good understanding of the tourism marketing environment, destination branding, pricing of tourism products, tourism distribution channels, e-tourism, digital media, sharing economy, as well as on sustainable and responsible tourism practices, among other topics.

This publication explores the socio-economic, environmental, and technological impacts of tourism through various empirical studies and contemporary discussions. It is ideally designed for managers, travel agents, tourism professionals, executives, marketing agencies, academics, researchers, and graduate-level students seeking current research on the applications of destination management and branding strategies in the tourism sector.

Full details are available online.