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https://www.um.edu.mt/library/oar/handle/123456789/91663
Title: | Walking the talk about corporate social responsibility communication : An Elaboration Likelihood Model perspective |
Authors: | Camilleri, Mark Anthony |
Keywords: | Communication Digital media Online identities Social responsibility of business Mass media Statistics -- Graphic methods Structural equation modeling Online data processing Information technology |
Issue Date: | 2022-03 |
Publisher: | Wiley |
Citation: | Camilleri, M.A. (2022). Walking the talk about corporate social responsibility communication: An Elaboration Likelihood Model perspective, Business Ethics, the Environment & Responsibility, https://onlinelibrary.wiley.com/doi/full/10.1111/beer.12427 |
Abstract: | Large organizations, including listed businesses, financial service providers as well as public services entities are increasingly disclosing information on their environmental, social and governance (ESG) issues through corporate websites or via social media. Therefore, this research uses valid measures from the Elaboration Likelihood Model (ELM) to explore the individuals’ attitudes toward online corporate social responsibility (CSR) communications. The data was gathered from a structured questionnaire among three hundred ninety-two respondents (n=392). A structural equations modeling partial least squares (SEM-PLS 3) approach was used to analyze the data. The findings revealed that the timeliness, relevance and accuracy of information as well as the source expertise were highly significant antecedents that were affecting the research participants’ attitudes toward CSR communications. This contribution implies that there is scope for content curators to publish quality online information on their business activities to improve their trustworthiness and positive credentials among stakeholders. |
URI: | https://onlinelibrary.wiley.com/doi/full/10.1111/beer.12427 https://www.um.edu.mt/library/oar/handle/123456789/91663 |
Appears in Collections: | Scholarly Works - FacMKSCC |
Files in This Item:
File | Description | Size | Format | |
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Online CSR communications - Elaboration Likelihood Model.pdf | 407.11 kB | Adobe PDF | View/Open | |
Figure 1 An elaboration likelihood model that evaluates the quality and credibility of CSR reporting.pdf | 151.77 kB | Adobe PDF | View/Open | |
Figure 2 A graphical illustration of SEM-PLS results.pdf | 66.22 kB | Adobe PDF | View/Open | |
Table 1 ELM measures that were used in the survey.pdf | 44.94 kB | Adobe PDF | View/Open | |
Table 2 The descriptive statistics _ correlation analysis _ reliability _ convergent validity and discriminant validity.pdf | 50.92 kB | Adobe PDF | View/Open | |
Table 3 Testing of the hypotheses.pdf | 45.58 kB | Adobe PDF | View/Open |
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