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Showing results 1 to 20 of 69
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Issue Date
Title
Author(s)
1995-12
Advertising : the right to choose
Caruana, Albert
1996
Advertising effectively : perceptions on analytic-cognitive, affective and affective-cognitive advertisements
Cutajar, Fiona (1996)
2010
Advertising on Facebook
Tsyganova, Yana (2010)
2014
AIESEC’s brand equity at the University of Malta with a focus of brand awareness and a sub focus on brand image
Al-Attar, Maysoon
2020
An analysis on the effectiveness of football pitch advertising boards
Sultana, Glen (2020)
2004
Aspetti linguistici della pubblicità
Vella, Roderick (2004)
1999
Communicating with the cohort : exploring generation X Asia's attitudes towards advertising
Ewing, Michael T.
;
Caruana, Albert
2003
A comparative study between advertising on the World Wide Web and television
Vaneva, Kristina (2003)
2014
Connection between retail internationalization and management strategies
Plazibat, Ivana
;
Vrdoljak Raguž, Ivona
2016
Consumer psychology : innovative minimalist marketing
Bileci, Antonio
2013
Consumers' attitudes towards emotional and non-emotional marketing appeals
Agius, Luana (2013)
2018
Creating a digital health awareness campaign : Coronary Artery Disease
Mallia, Andrew
2005
Creating a health and safety billboard campaign
Spiteri, Oriana (2005)
2006
Decoding advertisements, where text meets reader : a qualitative analysis of the process of meaning making in closed and open advertisements
Ilieva, Kremena (2006)
2022
Designing a modern, functional serif typeface inspired by art deco for advertising
Bugeja, Christian (2022)
2021
Dictating the Market
Ribeiro, Antónia
;
Cassar, Mario
2015
Digital marketing : a study on Facebook usage by automotive brands
Farrugia, Meridith
2015
The effect of attitude toward advertising and blog scepticism on innovativeness and exploratory purchasing behaviour : a study on wines
Hall, Daniel
;
Caruana, Albert
;
Vella, Joseph M.
2020
The effect of celebrity endorsement on brand reputation : a case study
Soleimani, Mohammadhossein
;
Safarpour, Mahdokht
;
Tahmasebi, Javad
;
Mirmahdi Komejani, Seyed Mohammad
2005
The effect of selected marketing mix elements on brand awareness & associations
Scicluna, Lara (2005)